Presentation Skills for Professionals: How to Combine Deep Expertise with Clear Impact
Presentation skills for professionals are not about talent or being an extravert.
Many highly educated professionals with deep expertise struggle to present their knowledge clearly, confidently and with impact. Not because they lack intelligence, but because they were never taught how to prepare and communicate complex information effectively.
The good news? Clear, engaging and persuasive presenting is a learnable skill for every professional.
Since 2013, I ‘ve taught hundreds, highly educated professionals to present with more grip, pleasure and impact.
One of the biggest misconceptions around excellent presenting is that you need to have talent for it, or that you need to be an extravert to do well in this area.
After 10 years working day in and out in this field, I can tell you that this is not true
There is something else that I see happening all the time and that is responsible for the fact that a lot of highly educated professionals, who are really intelligent and have a lot of knowledge, struggle with presenting and with getting their knowledge across.
And it has nothing to do with talent or needing to be an extravert.
Besides needing motivation (being open to learn) and learning knowledge on how to present in a clear and engaging manner, excellent presenting is all about PROPER PREPARATION and then being able to LET GO (once you present).
And exactly the opposite happens.
Highly educated professionals often lack knowledge on effective presenting and prepare in a way that makes it almost impossible to let go when they present and thereby be powerful speakers.
One of the things that often happens when highly educated professionals prepare a presentation is that they immediately dive into the content, without asking questions first (for instance who is my audience?).
Before they know it, they get entangled into the content and lose overview.
Because they are often so knowledgeable on the subject, they see all the connections and think, when I talk about this, I also need to talk about that. And this is linked to that, so that needs to get in as well.
It seems to make perfect sense to prepare a presentation like this. Because we all get judged by the content that we deliver as highly educated professionals.
Unfortunately, this approach does not work for giving an effective presentation.
When the time has arrived to present, this preparation often leads to trying to push a big elephant (a lot of information) in a tiny box (presentation).
It will make you feel hurried, nervous, and out of tune with your audience as a presenter, unable to let go and be present.
Your message will simply not get across and you will leave empty-handed stacking pile of information on information. The audience tunes out quickly unable to process all the information. You’ve worked hard on your presentation without any result.
And this is really not necessary.
“Change the preparation, change the presence.”
All highly educated professionals can learn to (be) present with impact. ALSO YOUR EMPLOYEES
Learn how to prepare properly and learn golden knowledge on effective presenting.
Like consultant John who learned how to design a persuasive presentation and gave a strong convincing talk during a Geneva conference. Resulting in a lot of business opportunities.
Or manager Anita, who learned in an in-company training how to prepare a presentation. Changing her hasty, tense presentations to bringing them across in an easy almost effortless manner.
In PWI in-company trainings your employees learn in small groups the ins- and outs of effective presenting within their own right.
Want to help your professionals develop strong presentation skills and communicate their expertise with clarity and impact? Learn more about my in-company presentation skills trainings here:
Interested in E-book “From Pitfalls to Professionalism? You can download it here.
To more grip, impact and presenting pleasure.




